SEO Executive

£33,000 | London | Permanent
Posted 1 year ago

SEO Executive
My client, an established global estate agency based in Central London, are searching for a SEO Executive who can recommend and execute content development strategies in coordination with all SEO goals. This candidate must be passionate about SEO and internet marketing, who will constantly look to evaluate and develop the online content, uncover new opportunities and optimise ranking results.

• Create organic personas to understand their user journey to devise SEO content to support the onsite product campaigns.
• Perform ongoing keyword expansion and research to optimise existing and new content.
• Work with the Content and Marketing teams to drive SEO in content creation and programming.
• Review all the onsite content, then optimise the copy and landing pages to increase onsite conversion.
• Creating high quality headings, meta and image tags.
• Use the available SEO tools to research and analyse competitor activity and identify opportunities, create and implement solutions.
• Develop and deploy the link building strategy.
• Recommend changes to website content, architecture, linking and other factors to improve SEO positions.
• Work alongside the Web Development team to ensure best practice of SEO are thoroughly implemented on the newly developed codes.
• Help to support and create marketing content to use for social media purposes (e.g. videos, customer case studies, blog posts, posts from customers)
• Keep up-to-date with all SEO, search engine, social media and digital marketing trends/developments.
• Using Google Analytics, report on key performance indicators weekly and monthly.
• Own all webmaster tools for all the group websites.
• Support the business with Adhoc reports when required.
• Manage audit, citations and clean-up.
Skills required
• Solid experience with SEO.
• Strong knowledge of international SEO.
• Experience with website analysis using a variety of analytic tools, including Google Analytics.
• Experience with popular keyword tools (Google, WordTracker, Keyword Discovery, etc.)
• Experience with CMS and building/administration content in CMS environments.
• Strong understanding of performance marketing, conversion and online customer acquisition.
• In-depth experience with website analytics tools like Google Analytics.
• Experience understanding A/B and multivariate experiments.

For more information about this role, please contact:

Jack Hodgson-Phillips
0207 258 2380

See Jack Hodgson-Phillips's jobs
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