CRM Manager

£40,000 | London | Permanent
Posted 1 year ago

Our client, a highly prestigious luxury brand with international market coverage are hiring for a CRM Manager position in order to expand and develop their current highly talented digital team.

The purpose of the role is to manage in the delivery of CRM strategy in order to driver commercial revenue, strengthen the organisation’s relationship with its global audience - covering UK, US, EU and Australian markets, grow the business and provide the best audience experience using an omni-channel strategy covering email marketing, push notifications and other retention channels. They are currently in the final stages of migrating over to their new CRM system, SAP Hybris, with full training being offered.

In this role you will work closely with the planning, data and insight teams to develop segmentation and contact strategy for customer acquisition. You will continually evaluate, report and provide ongoing testing and optimisation to make recommendations for improving conversion rates as well as managing the customer database and providing ongoing measurement of KPIs. You will provide forecasts and volume generation for performance marketing plans and work with relevant stakeholders and suppliers to optimise functionality and processes behind CRM activity.
The successful candidate will have proven experience within a B2C and B2B digital environment, hands on email marketing experience with good knowledge CRM tools and technology. They will have experience developing customer journeys, lifestyle marketing, customer segmentation, campaign automation and the ability to provide insight through reporting and data analysis.

If you have the above experience along with a passion for digital media, a mix of analytical and data, as well as creative driven outlook and excellent communication skills this is a fantastic opportunity to work for a Central London based luxury bath and body care brand.

Salary: £35,000-40,000 Benefits
If you are interested, please get in touch

For more information about this role, please contact:

Nickou Farboudi
0207 258 2371

See Nickou Farboudi's jobs
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