Regional Marketing Manager

£32,500 | Witney | Permanent
Posted 1 year ago

Regional Marketing Manager

Covering Wiltshire and South Gloucestershire - £32,500 Homebased

InterQuest Solutions are delighted to be working with one of our most successful not for profit organisations with the recruitment of a Regional Marketing Manager Covering Wiltshire and South Gloucestershire.

The Role:

The key objective of this role is to provide tactical marketing support to ensure that our clients care homes meet their commercial objectives and self-funder occupancy targets. You will operate on a rolling programme of identified priority homes.

By working closely with the Area Operations team and care home managers in a defined geographical area, you will provide support in ensuring that a high level of awareness and positive reputational profile with the local community and key health/social care stakeholders is achieved.

You will be focusing on existing care homes with the key objective being the increase in occupancy in those homes as agreed with the Commercial Marketing and Area Operations Director. You will review new client enquiry pipeline to develop a tactical support programme that will enable the home to reach budgeted occupancy targets. You will seek to continuously improve the local marketing, public relations and online profile of the home working closely with central communications and marketing colleagues to achieve successful outcomes that reflect each home’s individual unique.


• Educated to degree level or with a customer service, sales or CIM qualification
• Commercially focused
• Strong interpersonal skills
• Clear, concise and impactful communication style
• Self-motivated and target driven. Can organise and manage effectively own workload and priorities
• Excellent customer service. Demonstrate genuine empathy with clients seeking good advice about care services
• An interest in elderly people and their care
• Experience of coordinating projects, events or activities
• Proven negotiation and influencing skills to support positive change with colleagues in homes. Ability to use compelling arguments at customer events, seminars and community group discussions
• Microsoft Word, Excel, PowerPoint and technology literate

For more information about this role, please contact:

Michelle Johnson

See Michelle Johnson's jobs
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